DEFINING MOMENTS

What is empathy and how to use it in presentations

SOAP
445 views
business presentation , empathy , presentation ,

While making a presentation, communicating with each and every one like if you were talking to them individually allows you to create a unique bond with the audience. This is the kind of result that those able to control empathy achieve.   But what does empathy mean? Empathy is when you can put yourself in […]

6 Templates to improve your presentations

SOAP
870 views
free template , presentation , template ,

  You know exactly what you are going to talk about, you speak well in public but you’re not the best in putting the slides together? Well, we have the solution for you to turn good presentations into great presentations. Here are a few free templates that you can download from our website. They will […]

How to distinguish yourself without looking phoney

SOAP
783 views

Three PR companies struggle for a partnership with a big agency. In situations like these, knowing how to show your differential may determine who will win. The agency will probably choose the corporation better aligned to its values and that shows ability to deliver what was promised. However, presenting why your company is better than […]

Excellent is WIP

SOAP
1,079 views

  SOAP lives by excellence. We combine strengths and skills to achieve goals and client’s needs. We are also aware that new challenges come up, so improvements are constant.   SOAP has a new “Door” for you to knock and get information about what we do and can do for you.   Digging deep into […]

6 Presentation tools to boost productivity

SOAP
1,217 views

  SOAP is a household of designers, consultants and executive management. The art craft is mainly creativity, but the tools SOAP uses are mainly software and hardware. As is the majority of work of this century.   PowerPoint can be Loved or hated. No matter which side you are on, it still represents a mean […]

Design Vs Happiness

SOAP
1,161 views
Design Vs Happiness ,

Image above from Erik Voake for Fast Company   SOAP’s work is about solving problems. Mainly communication issues. What is the best way to convey this information? In which way can we deliver this chart, so people can understand this particular number or data and what it stands for?   One of SOAP’s resource is […]

Advertise, inform or share?

SOAP
1,024 views

  SOAP’s work is very hard to be defined in the communication industry. We are very proud of our work and the experience gained in these more than 12 years of existence. We are an agency, but not your regular definition of advertising agency. We are consultants, but we work together with the client from […]

Is your Message heard or seen?

SOAP
992 views

It should be both   When we look back to the evolution of communication, from the ancient drawings on caves, to print, radio, TV and now mobile screens, there are common facts we can state. Message, words, language, visuals, and the list goes on. But, when the issue is effectiveness and results, two things come […]

Make the audience your journey

SOAP
1,122 views

Knowing to whom you are addressing your presentation is key to a successful and impactful presentation.   This should be the very first step before creating your presentation.     The keyword here, is empathy. Put yourself in the shoes of your audience. What would be interesting for them do discover from your content.   […]